Creating a brand always starts with knowing who you are, where you are going and the message you want to convey to your customers. It is imperative to your brand to have a talented graphic designer along side you that can help you bring your ideas to life and accurately communicate your story. The owners of Harbor Social had a very clear message in mind and needed help communicating their vision through their logo and marketing materials. After careful consideration of these goals and a bit of good old fashioned market research I created an eye catching logo and several design pieces which embody that warm, welcoming atmosphere and upbeat social lifestyle they wanted to portray.